We support your every curve.
I’m proud to be the third generation in lingerie design and manufacturing, but for me, designing bras is more than a legacy. What began as an obligation has become a passion: creating bras that help women feel better in every way.
At Elila, we design exclusively for plus-size women, band sizes 34–54, cups A–O, because fit, support, and comfort should never be compromised. Our mission is clear, our roots are strong, and our purpose is simple: to help you feel confident, comfortable, and beautifully supported every day.
— Ellen Jacobson, President
Body & Bust Solutions
A New Way to Shop Elila Is Here!
We’ve redesigned our wholesale information site to make fitting easier and more intuitive. Instead of traditional categories, every bra is now organized by real body and bust needs, from pendulous to relaxed busts, wide-set to asymmetrical shapes, shorter torsos, narrow shoulders, distended stomachs, and more. Check out the search for Bra Fit Concerns.
Because Elila isn’t a category brand. We’re a solution brand, engineered for the plus-size and curvy woman.
FEATURE THE SEAMS
What category do you need today?
Best Sellers
Specialty
Modern
Performance
Softcup
Underwire
Cups: A, B, C, D, DD/E, F, G, H, I, J, K, L, M, N, O // Band: 34, 36, 38, 40, 42, 44, 46, 48, 50, 52, 54
What do all of these numbers mean anyway?
One of our first recommendations before buying a bra is GET FITTED. Don't focus on the numbers, what you're looking for is comfort, support and the best fit overall. Our Fitting Guide is a good place to get started to find your perfect Elila bra. As our garments are classically-designed (think old-school Marilyn Monroe), your band size will probably be bigger than you're used to, but your cup size may be smaller. More of a visual person? Check out video to see how it’s done!
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